Google-Friendly websites for small businesses in Richmond VA

We Design Websites That Are Easier to Find Online

With today’s technology, more and more people are using search engines such as Google, Yahoo!, or Bing to find the products and services that they are looking for.

The good news is that search engines have made it clear what factors they are looking for when ranking websites. They bump up easy-to-navigate websites that clearly communicate what they are about higher in the search results than websites that don’t appear to be relevant to the searcher’s questions.

This means that there are some search engine optimization (SEO) strategies that web designers can build into a professional-looking website that make the site overall better for everyone who views the site– whether they are a human or a Googlebot web crawler!

The bad news is that many web design companies don’t consider these fundamentals concerns when designing websites for small business. While their designs are just as pretty as ours, they treat search engine optimization as an advanced tactic for companies that can afford an on-staff webmaster.

Emerge, on the other hand, designs Google-friendly and user-friendly websites as part of every website we design. We call it “Initial SEO.”

Learn more about search engine optimization in our blog post.

Initial SEO Gives Your Website a One-Time Boost

By designing websites from the drawing board that align with how users and Google navigate your site, we give your site a boost to potentially rank higher for keywords relevant to your product or service. It is our way of providing affordable web designs that are more likely to attract more customers to your business.

This one-time boost doesn’t have to stop there. Ranking well in search engine results is a competition against other websites that are trying to rank for the same keyword or phrase. If you are in a competitive market where more of your competitors are medium-sized businesses rather than strictly small business, you will need to consider an ongoing SEO plan.

Our sibling company, one of the leading SEO agencies in Richmond, has 12 years of custom WordPress website design experience and handles our monthly SEO plans. These plans include making changes and monitoring results from month to month depending on your company’s marketing goals and local or regional competition.

View full service SEO plans

Storefront of Pleasants Hardware store in Richmond, VA

How Hair Motif landed on page 1 of Google

Logo DesignWeb Design - Richmond VA

32.72% of users who visited the website since launch found the site through Google organic search results. On top of this, of the majority of users,  20.33% are from their target location of Richmond.

El Patron Cantina, a restaurant in Richmond, VA

Local spray foam company averaging over 10 leads a month from their website

SEO | Web Design - Richmond VA

Southwood Est 1975 Logo

Local insurance company website averages a 12.5% conversion rate

SEO | Web Design - Richmond VA

Katharine Shelah
Katharine Shelah
Working with Jon and Adam has been fantastic. We’ve partnered with them on several projects as our first experience was so successful.
YME Landscape
YME Landscape
The Emerge group produces high quality webpages with trackable SEO results. I have been more than please with their creativity and the results from the teams performances.
Patty Gill
Patty Gill
The entire Emerge team was a pleasure to partner with on my website re-design. I cannot recommend them more highly! I could tell from the first phone calls with Allie and Adam that I was in excellent professional hands. Once Jon and the creative team got involved, they actually took time to learn about me, my business, and the services I provide to my clients. They listened astutely to the vision I had for my new website. Then BAM! they created it exactly how I was hoping, and even added enhancements I hadn’t thought of. Anytime I had a concern or question during the process, they all—Jon, Austin, Patrick, Adam and Allie—were so responsive and helpful. True problem solvers and solution finders! Both technical and creative experts. I also know that going forward, I can reach out to them with any new project or issue and will have their support, which as a small business owner, that means a lot. Emerge is the professional dream team in the website design and digital marketing world!
Brad Wilson
Brad Wilson
I originally reached out to Emerge with assistance in business startup. It was there that I connected with Jon who brought a lot of value during the initial phase. He helped me to dial in the focus and direction of the company through several conversations. Moreover, Jon’s experience and insight brought great value to my company. I would highly recommend Jon and the Team at Emerge for anyone looking to take their company to the next level during a time where the markets are constantly evolving and competition is high.
Dante Piro
Dante Piro
Allie, Sam, and Jonathan helped me make my very first professional website, and did an incredible job! Having a website built is one thing, but running, editing, and managing it is quite another. Their care and attention to making sure that I was comfortable and ready to take it over was stellar.
Greener Designs Landscaping
Greener Designs Landscaping
If your small business needs a website, the only team you should hire is Emerge Richmond. They led us through a discovery session that helped us vocalize our marketing needs and tailor our brand to our future customers. It was all based on what we do, how we do it, and why we do it. They're a top notch professional team & stayed in constant communication with us throughout the project's development life cycle.
Lisa Robinson
Lisa Robinson
It was a joy to work with Jon and Jim from Emerge on our project. We absolutely love their professionalism, responsiveness and the outcome of our website landing page. We learned so much during the process! Thank you Emerge team!
Carolyn Spohrer
Carolyn Spohrer
From initial conversation to totally re-designed website, working with Anna, Jim, Jon and Patrick and the rest of the team from Key Web Concepts/Emerge has been a great experience. Having to meet virtually because of the pandemic was not a problem (we still have yet to meet in person). They came in on time and within the budget (important for a small non profit) and were very responsive as they led us through discussions about what we wanted for the new website. They continue to be responsive as questions arise about editing pages in Word Press. Great experience working with Key Web/Emerge.

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Emerge is a boutique marketing firm that helps you grow your business through affordable web design in Richmond, VA. Our websites are built to be Google-Friendly so you can have the best possible chance of success.

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Emerge Richmond is a subsidiary of Key Web Concepts